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The Art of Client Service, by Robert Solomon – Book Review

This past weekend I had a chance to read Robert Solomon’s “The Art of Client Service, 58 Things Every Advertising & Marketing Professional Should Know”. As a sales and marketing professional, I am...

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Why Would TV Viewers Surf The Web Simultaneously?

Nielsen just published a study stating that 57% of TV Viewers use the web simultaneously. Why is this and what are the implications?

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Coca-Cola Checks In with Facebook via RFID

It’s been exactly 100 days since I’ve blogged as I’ve been tied up with a new marketing role at ReachLocal. After seeing this video I had to share and applaud Publicis E-dologic for a pain-free way to...

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